By Bete Johnson
Senior Vice President of Sales, CareCredit
Instant gratification is now a way of life. If there’s something you want—from food to fashion—you can order it online and have it delivered the same or next day. The idea of waiting is becoming obsolete. This is not just a passing fad; it is a cultural shift in customer expectations and the way businesses deliver goods and services, and it applies to the dental practice. It is incredible what we can do for patients—today.